Considering E-Commerce Marketing? These Platforms Can Give You a Boost.

An E-Commerce platform does not just give you a convertible website but a huge online store to shop from. With multiple options available, marketing experts at SkyTrust have listed the five best e-commerce platforms for effective and profitable E-Commerce digital marketing.

Digital commerce is one of the best ways to build a solid client base to promote and sell your products to a mass audience. An E-commerce platform does not just give you a convertible website but a huge online store to shop from. With the increasing trend of online sales worldwide, businesses need to consider the scope of their growth and target achievement by selecting the right E-Commerce platform for their business. 

With multiple options available, marketing experts at SkyTrust have listed the five best E-commerce platforms for effective and profitable marketing. However, to avail full advantage of the same, identify the best platform that complements your business model’s needs.

What are the top 5 E-Commerce websites?

1. Shopify – It is one of the world’s most popular sites for setting up an online store. It is user-friendly and capable of handling big-time sales efficiently. Shopify houses millions of merchants across not just the United States of America, but across the globe. It is one of the easy-to-use platforms, especially for first-timers. The Shopify starter pack lets you add a “Buy Now” button link to blog posts, social media profiles, emails, and messaging apps. You can quickly sell your products from here, and the Shopify team handles all the backend processes. For companies willing to shift to E-Commerce, Shopify seems to be the best place to start with. It helps you with everything and automatically detects the blind spots that would have created issues in the future.
2. Wix – It is one of the best-in-class website builders, especially for those with a simple product line. Its amazing drag-and-drop feature lets you customize the outlook of your storefront and make it mobile-friendly. Thus, easing the process of navigation and purchase. Wix offers 122 free templates for online users and constantly upgrades the numbers with a more unique and creative interface. Many web developers consider Wix to be a fantastic option from a design perspective and a perfect choice for small businesses with less and defined inventory or self-starting entrepreneurs. It offers expansive features that allow users to add or delete product videos, use lead capture forms, and most importantly, secure your website using Secure Sockets Layer (SSL) certificate. This certification ensures customer’s data safety whenever making a purchase. Wix’s exceptional security and easy edits make it the best platform for E-Commerce websites, especially for new entrepreneurs.
3. BigCommerce – This E-Commerce platform is the most compatible solution for large and fast-growing businesses, working as both a full SaaS solution provider and a shopping cart for other types of websites. Some of the major gains of BigCommerce are that it provides up to 600 variants for a single SKU, and you can easily design and optimize your website without any knowledge of HTML or CSS. Lastly, you can track your customers & earnings, and adjust the settings of multiple channels like Facebook, Walmart, eBay, MercadoLibre, Instagram, Amazon, Wish, and TikTok. This platform has multiple tools and features, including options to handle returns, discounts, promotions, coupons, etc. Many big names prefer this platform as it allows customers to create accounts, perform email marketing, leave reviews, and search filters.
4. Squarespace – It is one the best headless E-Commerce platforms for those who prefer substance and style in an online store. Unlike the usual shopping-cart focused E-Commerce platforms, it allows people to be the face of their brand and provides critical grounds for them to compete in their niche markets. The platform is a great advantage in terms of providing its customers with excessive customization in the templates, which Wix does not provide. Unlike other platforms, it requires low maintenance. The free version templates are automatically updated without purchasing their paid versions. Every E-Commerce agency uses high-quality images and videos to be uploaded on websites, and the best part about Squarespace is that there is no storage limit here. Unlike Wix and WordPress, this platform offers a flexible storage limit to its users.
5. Weebly – Whenever considering a website builder that offers the best price values, Weebly is your answer. The best part here is that it allows users to build a website without any prior major investments. Also, its four-price plans are tailored to E-Commerce business types and include benefits like Google Ads credit and email marketing. Here, you can sell digital, physical, and service-based goods in bulk and manage your stock consistently. This E-Commerce website builder also has a mobile app and provides a blog. Weebly’s starter plan sells up to 10 products, and its business plan gives the leverage of selling unlimited products without any transaction fee. The performance plan is its most expensive offering that can avail users of abandoned cart recovery, gift cards, and real-time shopping rates.

What is the most successful E-Commerce platform?

The best E-Commerce platform is the one that suits your business and generates higher returns. The last E-Commerce and shopping website ranking analysis held in March 2023 shows that Amazon.com is ranked number One. However, identifying the best platform for your business involves a deep check on your budget, inventory size, business niche, etc.

What is the best platform for E-Commerce business?

Although every platform has pros and cons according to their niches and budget factors. From the above-mentioned E-Commerce platforms, Squarespace holds the maximum votes for its ease of usage and abundant features.

Conclusion 

If you have been thinking of mastering the art of E-Commerce marketing, then SkyTrust is your digital transformation partner that can help you be the best version of yourself and reach your target audience in due course of time. Let’s join forces and make it happen today.