As per recent video marketing statistics, 86% of marketing professionals reported that this strategy has increased their brand awareness by around 70% and boosted their sales and reach by 34% and 51%, respectively.
Video marketing isn’t a new concept while advertising for brands. What has changed is its importance on every social platform. In this digital marketing era, video production has become a cost-effective and easy-to-accomplish marketing strategy.
Video marketing is a widely used marketing concept that allows brands to use videos to promote their products or services, increase their visibility and engagement on social media platforms and reach a wider audience. It has gained much traction across businesses of all sizes and types.
As per recent video marketing statistics, 86% of marketing professionals reported that this strategy has increased their brand awareness by around 70% and boosted their sales and reach by 34% and 51%, respectively. According to 2022 reports, an estimated 3.37 billion internet users used video content for sales and marketing. This number is projected to increase to nearly 3.5 billion by 2023. Online video marketing has a 92% worldwide audience reach.
A successful marketing campaign requires effective marketing techniques and strategies. Although there are many, video marketing is one of the leading places to uplift an online campaign. SkyTrust IT Solutions, a leading video marketing agency, has listed the top six strategies for a successful campaign.
When it’s about expanding your business reach through video content marketing, we leave no tables unturned. Our team of video marketing professionals at SkyTrust IT Solutions ensures to follow the right sequence and apply their highly creative and strategic approach for the best results.
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